Signals of Agency, Curated by Eric Souther. Poster design by Jacob Yatsko
In late 2021, I interned as the graphic designer for Alfred University's Fosdick-Nelson and Cohen Galleries. I worked on developing the visual branding for six shows between the two galleries; I worked with my mentor and collaborated with the shows' artists to help bring their show identities to life. For each show, I manipulated the given text, images, and graphics to design a series of posters that served as the core of the show's identity, and I also designed title cards, vinyl wall type, postcards, and banners to match.
Poster Design
Poster documentation
Poster and vinyl wall type documentation
Title card documentation
Each show's artists and curators requested different artistic parameters for making a good show identity. With the Signals of Agency identity, I had more freedom to interpret the text in terms of color and legibility, whereas the mandatory two images and requested "clean" text of the Remote Connections show demanded a much more strict layout.
After Alfred poster
After Alfred 11"x17" poster and porch banner documentation
After Alfred vinyl wall text and show statement documentation
The After Alfred gallery show was also accompanied by a workshop given by a few of the show's artists on the day of the show's opening. I designed a separate but related poster to advertise for this event as well. The porch banner was also introduced as a new addition to the Cohen Gallery's visual arsenal for this show, so I feel happy that I was able to help grow the gallery's presence on Alfred's Main Street with this show, and for future shows.
